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A Journey to Puglia – Italy's Most Beautiful Secret

A Journey to Puglia – Italy’s Most Beautiful Secret

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Puglia, a land cradled between two seas, is often described as a balcony overlooking the Mediterranean – unusual, colorful, and striking. It’s Italy’s southernmost and easternmost region, and perhaps the country’s most beautiful and best-kept secret.

Still largely undiscovered by the mainstream, Puglia awaits curious travelers with open arms, ready to reveal its charms and offer a refreshing alternative to Italy’s well-trodden tourist spots.

This enchanting region stuns with its breathtaking landscapes. Olive groves dominate the scenery, interspersed with vineyards and fruit orchards – an idyllic patchwork of green and gold.

Thanks to the rich variety of experiences that Puglia Tours offers, the region is perfect for both full-on hedonistic relaxation and energizing active vacations.

Table of Contents

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  • What Makes Puglia Unique
  • Best Places to See in Puglia
    • Alberobello
    • Matera
  • Where Dreams Taste Like Olive Oil and Stone

What Makes Puglia Unique

Puglia may not yet have the fame of Rome, Venice, or Florence, but it’s quickly becoming a sought-after gem as more visitors discover its many-layered beauty. This region captures the very essence of southern Italy’s mythical harmony.

Often referred to as the “heel” of the Italian boot, the Adriatic Sea borders Puglia to the east and the Ionian Sea to the southeast.

Puglia can be divided into two distinct parts. The northern section features the Gargano Peninsula and stretches to Bari, the capital. The southern portion, including the Salento Peninsula, is home to picturesque towns like Monopoli, Alberobello, and Ostuni.

Best Places to See in Puglia

There’s more to Puglia than its crystal-clear waters. Its cultural, historical, architectural, and natural attractions are a primary draw, especially for visitors seeking more than just a beach holiday.

Alberobello

No trip to Puglia is complete without visiting the storybook town of Alberobello, located about 60 kilometers from Bari and listed as a UNESCO World Heritage site.

Visitors can see the iconic trulli – traditional stone huts with whitewashed walls and cone-shaped limestone roofs. These structures date back to the 15th century and are built entirely without mortar.

Some travelers choose to spend the night in a trulli for an unforgettable stay. Many offer bed and breakfast accommodations, including a private pool.

Imagine sitting outside a trullo on a warm summer evening, sipping local wine, enjoying traditional Apulian dishes, and watching the sun dip below the olive trees.

Matera

A scenic drive from Bari leads to Matera, a stunning hilltop city listed as a UNESCO World Heritage site. Matera’s history stretches back to Paleolithic times, making it one of the oldest continuously inhabited cities in the world.

Walking through Matera feels like stepping onto a surreal, haunting, and beautiful film set. The city’s atmosphere is steeped in history and tradition at every turn. Its scale and character leave a lasting impression, making it one of Italy’s most unforgettable destinations.

Where Dreams Taste Like Olive Oil and Stone

Heading south to Puglia is more than a vacation – it’s a rediscovery of Italy from one’s imagination.

In Puglia, visitors find the “real” Italy – vibrant, alive, noisy, colorful, sometimes chaotic, but always irresistibly charming. It’s a region that stirs the soul, where ancient traditions meet modern joys, and every corner invites exploration.

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