Live streaming helps many individuals and businesses achieve many objectives and goals. Many content creators and influencers are taking the opportunity to build a strong relationship with their audience via live streaming platforms, as it can be utilised in many ways, such as tutorials, education, product demonstrations, and many more. All this combined helps in creating value for many users and audiences, while the increased number of engagements leads to sales. But if you haven’t tried and used live streaming services in UAE then nothing to worry about. Today we have structured this blog to help you ace your first live streaming.
No matter whether you are nervous or looking for a simple guide to help you out in the blank situation of finding how to create your first live stream, here is the key. Keep reading to learn more.
Things to Consider to Ace Your First Live Streaming
Live streaming is a tool, and there are many live streaming platforms that offer many types of offerings to help you by easing the work. Live streaming is also considered the best marketing tool by many marketers due to its growing popularity. Well, it is not easy to live stream for the first time, but it can be considered a challenging task that can be possible and can go in the right direction if you practice, plan, and simplifies things as much as you can.
Decide Live Streaming Platform
It is a common procedure that before going on any road trip, you have to decide on a reliable vehicle with whom you can trust and are comfortable riding. The same rule implies here to start the live stream you need to decide on which platform is best for you and your audience. There are many live streaming services In UAE like Instagram, Youtube, Facebook, Twitch, and you can even use a web-based service provider to live stream to specific audiences via links on the internet.
If you’re stuck trying to decide, here are some factors to take into account before choosing the best platform for your debut:
Who is your core target audience?
It is crucial to know who your target audience is and which platform has that kind of audience for the niche you chose to live stream on. For example, Instagram has a lot of young people and is one of the most famous platforms with easy-to-use interfaces. While Facebook is for little old school.
What are your competitors using?
This is the best way to learn more about your industry. If you know what platforms your competitors are using and if they are getting results, then there is nothing new you have to do in terms of the live streaming platform. Here you don’t need to copy the strategy they are following as you can make your own, but taking inspiration from some is a good idea.
What are some features you want?
A live stream has lots of crucial features to engage the audience, such as Q&A, polls, comments, and others. If you know what kind of features you need to incorporate in your live stream, then it will be easier to decide on the platform. Prior to getting started, you must decide which live streaming platform will best meet your needs, especially if you intend to produce a weekly or bimonthly broadcast.
Be Prepared
It is common to be nervous for the first time, also as it is a live stream so there may not be everything which goes according to the script you may have prepared. Preparation can decrease your stress but make sure you know what you are going to talk about, and in what tone is vital. Make sure you have a checklist of bullet points on which you are going to talk. An additional checklist of everything is necessary to check all the equipment including your camera, microphone, and an internet connection to lower the risk of any interruption and error.
Look Presentable
There can be two ways first making a stronger bond by personalisation of showing the real you and in an informal way of speaking if you are a brand or business then making a formal tone is important. But it is all up to you how you want to stand out in the crowd. Additionally, make sure your background location looks nice, also you can use a background image or filter to help yourself as live streaming services provider offers such customisation so you can take help from that too.
Manage Expectations
Never show anyone dreams and make promises if you are not sure to keep up. It means promising your viewers the same thing that you are comfortable offering and managing the expectations to reduce disappointments.
There is no overnight success as with time you will improve, so from your first live stream don’t think too much, go with the flow. Also, it is possible that only a few numbers may appear in your stream, but don’t be disappointed with that as it will increase if you make yourself consistent
Keep Your Setup Simple, yet Interesting
A proper setup is necessary for every field no matter what you do, so make sure to keep the simplicity but with the right setup and equipment. This point means about the lighting, your camera positioning, microphone, chair, sitting posture and other nitty-gritty stuff.
Have Fun!
Always have fun! But working first or having fun with work is my concept. So, here is what you have to do is make a strategy which connects you to your audience on a more personal level. The best concept is to be yourself and try to make them engaged till the end and connected. Appear organic and don’t be concerned about how it is going. Instead try to ask questions, trying to answer every question of your audience. Make sure to make them laugh or entertain them. Not every time being serious is a good idea.
Final Thoughts
Make sure you are prepared by consulting this list before your first live stream. With careful planning and preparation, your broadcast can come out much better than you had anticipated. However, in a live environment, the probability of mistakes can happen. At last, the tip is if you are not confident and are a business, hire webcast streaming services in UAE to avoid getting stuck in trouble.
