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Setting Up an E-Commerce Business

Setting Up an E-Commerce Business – What you Need to Know

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Online shopping has exploded since the pandemic, when people were forced to stay at home, shopping online grew in popularity; you probably know at least one person who runs a shopping cart website. It might be that you are fed up with your current job and would like to try your luck at selling products online, if that is so, here are a few important aspects to take into account.

Table of Contents

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  • Choosing a product line
  • Web needs
  • Professional product images
  • Logistics
  • Digital payment gateways
  • Digital marketing
  • Register your business

Choosing a product line

There are practically no limits to what you can sell online; popular goods are eco-friendly; you could, for example, work with a Thai jewelry manufacturer and create your own diamond jewelry One thing to discuss is the framework to use; Flutter is a popular program, while Magento is also good for shopping cart websites. Additionally, for those looking to create a highly customizable and user-friendly website, WordPress Hosting offers a robust solution that can cater to various needs. You could create your own clothing brand or strike up a deal with a manufacturer and market their products, or you could team up with local artists and set up a website where people can buy both prints and originals.

Web needs

The good news is that a single company can do the following:

  • Acquire a URL
  • Design & build your website
  • Web hosting
  • Administrate the site

Web design is a complex affair and an experienced web developer can take your concept and turn it into a digital platform from which to see your products. One thing to discuss is the framework to use; Flutter is a popular program, while Magento is also good for shopping cart websites.

Professional product images

The product images you use on your website should be of professional standard, while the text description also needs to be clear and precise. Click here to find out how professional accounting services can help your business.

Logistics

Of course, order fulfilment is an integral aspect of your business and the best solution is to use a third-party logistics company that will handle picking, packing and delivery. At the start, you can probably handle this but when you are established, you will need a 3PL company.

Digital payment gateways

The more payment options your customers have, the better. We recommend the following:

  • Major credit cards
  • PayPal
  • Bitcoin
  • Direct bank transfer

There are numerous companies that offer interest-free credit and joining forces with one should see sales improve.

Digital marketing

Frankly, without some form of digital marketing, you are likely to end up as an also ran; telling all your friends to share your URL isn’t going to be enough; rather you need to engage the services of a top-rated digital marketing agency. A team of marketing professionals can create a dynamic digital marketing plan that will drive potential customers to your e-store; social media offers unlimited potential for business advertising, while SEO work will give you a high Google ranking.

Register your business

If you are planning to register your business in Thailand, visit the Thai Board of Investment website where you will find the information you need. There are financial incentives for foreigners who are willing to invest in Thailand, which include working visas.

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